⭐ MISSION STATEMENT
To empower poultry and swine farmers with science-based, cost-effective nutrition solutions and digital tools that enhance feed quality, improve animal health, increase farm profitability, and support long-term sustainability. We deliver customized feed formulation, practical advisory support, and continuous performance monitoring to ensure measurable improvements in every farm we serve.
⭐ VISION STATEMENT
To become Africa’s leading poultry and swine nutrition and digital advisory platform—recognized for innovation, measurable impact, and farmer-centered solutions that transform livestock production, strengthen food security, and contribute to economic growth across the region.
⭐ CORE VALUES
1. Practical Innovation
We design tools and solutions that simplify livestock nutrition, making it easier for every farmer to adopt and apply.
2. Scientific Integrity
All our recommendations, formulas, and systems are grounded in accurate nutritional science and proven field results.
3. Farmer-Centered Solutions
Our products and services are built around real farm challenges, ensuring relevance, usability, and meaningful impact.
4. Affordability & Accessibility
We make high-quality nutrition guidance accessible to farms of all sizes by offering cost-effective, easy-to-use tools.
5. Trust & Transparency
We provide honest, unbiased information with no influence from feed companies—farmers’ interests always come first.
6. Continual Improvement
We continuously refine our tools and services to reflect new research, evolving ingredient markets, and emerging best practices.
7. Impact Over Profit
Our primary goal is to improve farm livelihoods, reduce losses, and support sustainable livestock production across Africa.